Newbies are looking for the best ezine to advertise with. Or for the best place to buy solo ads. No such thing.
Advanced marketers are looking for ezines from the same niche as their solo ad. That’s the way to go. Targeted advertising, not fairy tales.
The problem solo ad buyers face is that sometimes they don’t know any ezine that matches the topic of their solo ad. Or they’re looking for new alternative ezines, other than those already tested.
Today’s article explores the ways to find the ezines that are appropriate for your solo ad. (more…)