What Can I Do About Those Exclusive Mailings?
One of the complaints ezine publishers hear regularly concerns “exclusive mailings” – or “solo ads“. These are emails sent to the ezine subscribers which usually contain an ad or other information. Frankly, I’m tired of hearing about it.
Let’s think about this logically. I subscribe to TIME MAGAZINE – and I pay for it. Yet, TIME makes their money mainly from advertising. They routinely send me extra mailings with special offers – in addition to the regular ads in each issue.
If I don’t like it – they are not going to give me my money back. In fact, I would be lucky if I could make them stop sending the magazine before the subscription ran out.
» What Can I Do About Those Exclusive Mailings? » continues here
Solo Advertising: Understanding the Process
It’s almost too good to be true. As if you thought it couldn’t get any better than Direct Mail Advertising, along came “solo ads” or “exclusive ad mailings“. Your ad alone, by itself, sent to all those recipients. The mere thought of it concluded the same with so many people: this is it, my website is going to blow up, I’m going to be RICH. So why are there so many disappointments?
Simple, caught up in the “high” of forthcoming success few come to realize, or understand, how the system works. This article sums up the process, hopefully giving you a better understanding of what to expect with your solo ad. Kind of like a tutorial.
Overall, there are three factors you will want to understand when calculating the results of your solo advertisement.
» Solo Advertising: Understanding the Process » continues here
Solo Ads and Aliens
Most probably you’re wondering what is the connection between solo ads and aliens. I’ve been in your shoes too until I found the SECRET …
One day I was sitting in front of my computer and being a little bit tired, I said to myself,
“Let’s take a break and read some solo ads in order to see what’s new online.“
And I started to read …
» Solo Ads and Aliens » continues here
Some Solo Ads Scream “DELETE ME”
If you want to improve the results of your solo ads advertising campaigns, then try to understand the reasons that make the readers click quickly on that button hated by all email marketers: DELETE. The purpose of this article is to help you discover such reasons …
During the last hours I’ve checked the folder Trash of the email account where I receive the ezines I’m subscribed to. Below you will find the top subject lines that made me delete the solo ads without reading their ad copy. You will also find the reasons why I deleted these emails …
Let’s start …
» Some Solo Ads Scream “DELETE ME” » continues here
How to Get the Most Out of Your Solo Ads
Solo ads advertising is the king of ezine advertising but very few advertisers know how to get the most out of it. Warning: sitting there, doing almost nothing and expecting the results to come will never ever make anyone successful. If you’re willing to understand this basic principle and you’re willing to forget all hype used to grab newbies’ attention (and their money), then keep reading this article.
Let me get straight to the point and tell you a simple truth overlooked by the largest part of the ezine advertisers: if you want to make money right now, on the spot, you’ll never ever get the most out of your solo ads. In plain English, every time you sell something in your adverts, you leave money on the table, which means that you lose money.
Are you confused? Keep reading …
» How to Get the Most Out of Your Solo Ads » continues here
Email Marketing With Ezine Solo Ads
Ezine solo ads, when done right, can be a very simple and profitable way of advertising on the Internet. There is no guarantee with solo ad marketing that you will have success, as just with anything else – it’s advertising and involves a risk. If you do not know what you are doing then just as many other forms of marketing, you can lose your shirt and lots of money. There are a few simple keys to follow and apply when it comes to marketing with ezine solo ads and I would like to share with you just a few that I always apply when it comes to advertising online with ezine solo ads.
» Email Marketing With Ezine Solo Ads » continues here
Free Solo Ads – Stop Lying to Yourself!
A few days ago I got an inquiry from a potential customer who was asking me about the ezine ad space available in one of my newsletters. The final remark from that inquiry made me curious: the prospect pointed very clear that she was interested in any type of ezine ad space, but not in solo ads. You don’t have to be an expert in ezine advertising to know that solo adverts are the best ezine ads, so I asked that lady what was the mistery behind her strange approach. When I read the answer I couldn’t believe it: “There are a lot of places where my solo ad is published for free, so why should I pay for it?”
So I decided to write this article in order to help a lot of newbies who think the same.
» Free Solo Ads – Stop Lying to Yourself! » continues here
My Favourite Network Marketing Traffic Method
Did you know that network marketing solo advertising is one of the best ways to drive traffic to your website? In my network marketing company, they do not restrict me to do whatever form of marketing campaigns to get my down lines.
When I was struggling to expand my downlines beyond my name list, (because I knew that my warm market was running out…) I had to find different ways to bring in leads for my business. I tried printing flyers giving leaflets to people in supermarkets, and leading name cards on windscreens. I’ve tried virtually every other ‘offline’ advertising out there in the market and all that it has left me is a hole in my wallet.
I realized that if I kept on doing the same thing over and over again, I will wind up getting the same results over and over again. The definition of insanity is doing the same thing and expecting different results. At the end of the day, when I realized what I needed to do, I threw away all the junk that I’ve bought and I started marketing on the Internet.
» My Favourite Network Marketing Traffic Method » continues here
Tips for Solo Ads Advertisers: a Reader’s View
Solo ads advertising is a great marketing tool for promoting a business or a product online or for building your own mailing list. The same like for any other marketing tool, one of the keys to a successful advertising campaign is to find out how the prospects think and what they are looking for, and then to meet their expectations.
The purpose of this article is to give you an idea on how a solo ads reader thinks and what he doesn’t like to see. Of course that what follows is only my own view and you don’t have to limit your research only at what one person likes or doesn’t like.
» Tips for Solo Ads Advertisers: a Reader’s View » continues here
Six Powerful Solo Ad Tips for Profitable Results
Solo ads are still a very powerful way to advertise your website or affiliate product. You can use solo ads to do numerous tasks and jobs to create a buzz for your site, develop instant name recognition, and create a large flood of visitors to your site.
Actually, solo ads are as powerful as articles are in promoting your website. In most cases, solo ads can generate a quicker response to your site than writing and distributing articles. Mostly because solo ads are an instant delivery while articles can take a while generating search engine rankings.
In order to do that, your solo ad must be powerful. A sloppy solo ad simply won’t do the job. A profitable solo ad is one that:
» Six Powerful Solo Ad Tips for Profitable Results » continues here

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